Horizon Collective
(10)
TableSide Agency Site
Crafting the digital table where hospitality meets high-growth marketing. I partnered with TableSide Agency to develop a premium Webflow platform that mirrors the fast-paced, high-standard world of hospitality. By translating their bold creative vision into a technically superior Webflow ecosystem, I created a digital headquarters that attracts world-class venues and converts leads into long-term partnerships.
DateMar 31, 2026
ClientTableside Creatives
Duration5 Weeks
Services
Web Design -
Webflow Build -
AEO & SEO -
/ The Problem
TableSide isn’t just a marketing firm; they are "hospitality people" building for "hospitality venues." Their digital presence needed to reflect the energy of a busy service while maintaining the polish of a high-end brand.
The Challenge: The agency needed a website that could handle high-fidelity visual content (video and photography) without sacrificing Core Web Vitals. I was tasked with building a site that feels as "real and human" as a dining experience, but functions with the precision of a modern SaaS platform.
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/ What & How We Did
Strategic Design & Engineering: Elevating TableSide
I developed a sophisticated Figma design system for TableSide, pairing warm tones with modern typography to reflect premium hospitality. By implementing a "Results-First" UX strategy and robust Webflow architecture—featuring dynamic CMS integration, advanced SEO schema, and custom motion design—I created a high-performance platform that balances professional authority with an inviting user experience.
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/ The Results
Strategic Impact and Measurable Results
Our redesign successfully repositioned TableSide as a dominant force in the hospitality marketing space. By elevating their digital presence to command the respect their premium clients deserve, we optimized the lead-capture journey to convert casual visitors into qualified agency leads. Furthermore, we delivered a flexible, modular build that empowers the TableSide team with full content control, ensuring long-term agility without the need for ongoing development support.
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